Thoughtful follow-ups, less manual work

Use your connected data to reach the right clients. Review your audience, copy, and timing before activating a program.

Illustrative product preview with sample data.

hub.critter.pet/automation

12,847

Emails Sent

+18%

67.3%

Avg Open Rate

+4.2%

24.1%

Click Rate

+2.8%

$8,420

Revenue Driven

+31%

Active Automations

4 running

Welcome Series

New signup

231 enrolled

3 emails

Birthday Rewards

Birthday in 7 days

89 enrolled

2 emails

Win-Back Campaign

No visit in 30 days

47 enrolled

4 emails

VIP Appreciation

LTV > $2,000

34 enrolled

1 emails

Workflow: Welcome Series

Trigger

Wait 1hr

Send Email

Wait 2d

Send Email

A clearer path from customer insight to a useful follow-up

Conversion

Messaging that wins

Automated audience builder
Multi-channel marketing
Performance & ROI tracking

Upsell

Tap into your client base

Upsell & cross-sell programs
Win-back reengagement
Criteria-based promotion

Efficiency

Streamlined operations

Pet industry specific templates
Campaign auto enrollment
Industry leading data integrations

Audience Builder

Smart

Dog owners, no visit 30+ days

High

Cat owners, birthday this month

Med

VIP clients, LTV > $2K

High

Auto-segmented from your CRM data

Convert more clients

Critter's automated tagging on both human and pet clients means there's more information and context about your base than ever before. Building a target audience & tailoring a message has never been easier.

Revenue Programs

Upsell: Add-On Services

$2,340

Cross-Sell: Grooming

$1,870

Win-Back Campaign

$960

VIP Loyalty Rewards

$3,250

Unlock untapped revenue

Data-driven automation around upsell, cross-sell, and more push customer lifetime value higher by engaging your existing clients to reduce churn, increase spend, and expand service usage.

Automation Rules

5 Active

New client signup

Welcome email series (3 emails)

No visit in 30 days

Win-back SMS + email

Birthday in 7 days

Birthday reward email

5th visit milestone

Review request + referral invite

Service completed

Follow-up + rebooking prompt

Engage like you've got a whole team

Choose criteria that match your goals, review the message, and decide when your outreach should run. Your setup stays yours to tailor.

Schedule a demo today

Meet with our team to learn what Critter can do for you today with a demo tailored to your business and your needs.